“You’ve got to be on social media,” says every marketer ever.
At this point, that’s a given. Being on social media today might be more important than having your own website. Recently search engines like Google have been ranking content shared on social media sites higher than content posted on blogs and individual sites.
Search engines tend to favor sites with a lot of traffic and your personal blog can’t reach nearly as many people as Twitter or Facebook.
Take a look at these following examples: