Articles by Mike Doane

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Marketing is a bit like music. There is rhythm and there is melody. When these come together we get harmony. Harmony in marketing can mean many things. It often translates to a recognizable brand, increased reach and more subscribers, and most importantly, steady sales over time.

How consistency keeps the beat, but surprise and delight keeps customers coming back

Marketing is a bit like music. There is rhythm and there is melody. When these come together we get harmony. Harmony in marketing can mean many things. It often translates to a recognizable brand, increased reach and more subscribers, and most importantly, steady sales over time.

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